![3DStatesman.com=20](3D"http://www.statesman.com/images/print_logo.png"){kind=logo}
Downtown Austin feeling hotel room = crunch
Influx of visitors during March = accentuates what=20 some see as a shortage of accommodations.
By Shonda=20
Novak
AMERICAN-STATESMAN STAFF
Updated: = 11:19 a.m. Sunday, March 20, 2011
Published:=20 7:33 p.m. Saturday, March 19, 2011
It's no surprise that March means big hotel business for Austin, with = thousands of people inundating Austin for South by Southwest, Rodeo = Austin, the=20 UIL tournaments and spring break.
At the Hilton Austin last week, there were lines at the registration = desk,=20 with more than a few guests carrying guitar cases as well as luggage. =
Attendance for SXSW has soared 20 to 30 percent in each of the past = two=20 years, Executive Director Mike Shea said. Paid attendance for the = interactive=20 portion of the event jumped 36 percent this year to a 19,364, and = there's talk=20 of possibly capping attendance for that event next year.
One reason: a shortage of hotel rooms in and near downtown.
In all, Shea said, SXSW organizers contracted with 73 hotels this = year, the=20 most ever, and had to scramble at the last minute to find an additional = 400-500=20 rooms because of demand.
"This is the first time we've used so many at places" such as the = Barton=20 Creek Resort and the new Westin at the Domain, Shea said.
Austin "desperately" needs more rooms, he said =E2=80=94 not just for = SXSW but also=20 for the rest of the year, as the city continues to grow and add events,=20 including a proposed 2012 Formula One race, which could attract 300,000 = fans.=20
Hotel construction downtown has lagged since the recession, which put = several=20 proposed projects on hold.
"If all those that were planned had been built, we would have been in = a great=20 position this year," Shea said.
Since late 2007, 3,681 hotel rooms have been built in the city = limits,=20 expanding Austin's capacity by 14.3 percent to a total of 29,378, = according to=20 Smith Travel Research, an industry consulting firm. But only 752 rooms = have been=20 added in the downtown area, a 10.8 percent gain.
The 251-room W Austin Hotel, which opened in December at Second and = Lavaca=20 streets, was the first large downtown hotel to open in several years. =
There are confirmed plans for only one other new downtown hotel, a = 296-suite=20 Hyatt Place at Third Street and San Jacinto Boulevard. Indiana-based = White=20 Lodging Services Corp. plans to start construction this summer, said = Deno=20 Yiankes, the company's president and CEO of investment and development. =
Developers of the proposed Hotel Van Zandt on the west side of = downtown say=20 that project is still a year or two away, because they have not yet = lined up=20 construction financing.
In addition to the Hyatt Place, Smith Travel has identified three = Austin=20 hotels in various stages of planning, including Starwood's proposed 1 = Hotel at=20 Fifth and Colorado streets downtown.
The other projects include a 255-room Hilton, expected to open in = 2013, near=20 Stonelake Boulevard and West Braker Lane, and a 275-room resort hotel at = Falconhead in the Bee Cave area planned by Presidian Destinations in San = Antonio.
Calls to Presidian and a Hilton spokesman were not returned.
In addition, Hyatt remains interested in building an Andaz boutique = hotel in=20 Austin, but it won't be built at the University Park development north = of=20 downtown as originally planned, said Laurie Cole, a spokeswoman for = Hyatt Hotels=20 Corp.
Hyatt announced plans for an Austin Andaz in September 2007 but later = put the=20 project on hold as the economy and the University Park development = stalled.
"Our real estate and development team is always actively looking at = sites all=20 over, and we continue to look for opportunities for an Andaz in Austin," = Cole=20 said, though there's no projected start date.
A proposed 21c Museum Hotel on Waller Creek also remains in limbo. =
Craig Greenberg, vice chairman of 21c Museum Hotels, said the company = remains=20 "very interested" in building the hotel, but the lending landscape needs = to=20 change before that can happen.
"We haven't been able to put the financing together and at this point = are not=20 in a position to start," he said.
White Lodging canceled plans in late 2008 for a 1,000-room convention = hotel=20 on Congress Avenue, but it remains interested in such a project, Yiankes = said.=20
"We continue to be a big believer in Austin as a viable and growing = market,"=20 Yiankes said. "We remain very interested in working with the related = parties to=20 bring a 1,000-room convention center hotel to fruition in downtown = Austin."
Time for a new hotel?
Whether Austin needs a second convention hotel to complement the = 800-room=20 Hilton is a topic of debate. Mayor Lee Leffingwell is among the = proponents,=20 saying the city needs another large hotel to help attract larger = conventions and=20 other events.
But critics have questioned whether another convention hotel will = help lure=20 more events, and they contend Austin hasn't realized the projected = benefit from=20 its existing convention hotel, the Hilton.
Roy Benear, senior vice president of the Austin Convention and = Visitors=20 Bureau, said the bureau's internal estimate is that the city would gain = 40,000=20 to 50,000 additional hotel room nights a year with a second convention = hotel.=20
Benear said Austin is at a competitive disadvantage to cities, such = as San=20 Antonio, that have the capacity to book 1,500 rooms, on a peak night, = into two=20 hotels.
Benear recalls that after White Lodging announced plans for the = downtown=20 Marriott, "we saw a tremendous spike in interest in Austin as a = destination for=20 conventions."
The interest fell back after White Lodging put the plans on = indefinite hold=20 in late 2008, he said.
Randy McCaslin, a vice president in Houston for PKF Consulting, a = hotel=20 industry consulting firm, has said Austin is losing "an enormous amount = of=20 economic impact by not having enough rooms to maximize the use of the = convention=20 center."
In an interview last week, McCaslin reiterated Austin's strength as a = lodging=20 market, bolstered by demand generators in the government, corporate, = group and=20 leisure categories.
"You've got everything cooking all the time in Austin, which is why = occupancy=20 is so much stronger" than in some other cities.
The city ended 2010 with a 63.7 percent occupancy rate, up from 60.5 = percent=20 in 2009, according to Smith Travel. The downtown rate was 72.5 percent, = up from=20 67 percent in 2009.
"Austin is just a strong, strong market," McCaslin said.
"There's every reason in the world there's a need for another = convention=20 center hotel here."
'Beneficial to everyone'
Even some other hoteliers agree that downtown needs more hotels.
With the exponential growth of the SXSW Interactive Conference, the = festival=20 has "sold out the city" this year, said Lance Stumpf, general manager of = the=20 448-room Hyatt Regency Austin on Barton Springs Road and president of = the Austin=20 Hotel Lodging Association.
"The music side (of SXSW) has sold out the entire inventory in the = city for=20 some time, and it's the interactive portion that's been growing, and = that has=20 now filled all available inventory in the city," Stumpf said.
"We are definitely in a position from a city standpoint to add more = hotel=20 rooms" during SXSW and the Austin City Limits Music Festival in the = fall, he=20 said.
Additional rooms downtown would not cannibalize from other hotels, = but rather=20 "will be beneficial to everyone," Stumpf said.
"There's group business right now that the city really doesn't have = an=20 opportunity to bid on," he said, because of the lack of room inventory = in the=20 downtown market, or because it would take too many hotels to put a = package=20 together for larger groups.
As for times when business is slack, Stumpf said, "We're counting on = our=20 Austin Convention and Visitors Bureau to fill them with additional group = business."
snovak@statesman.com; 445-3856
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typeof a=3D=3D'object'?a:{top:a,left:a}}})(jQuery);=0A=
=0A=
// rotating tease JQuery.SerialScroll plug-in=0A=
/*=0A=
* jQuery.SerialScroll - Animated scrolling of series=0A=
* Copyright (c) 2007-2009 Ariel Flesler - aflesler(at)gmail(dot)com | =
http://flesler.blogspot.com=0A=
* Dual licensed under MIT and GPL.=0A=
* Date: 06/14/2009=0A=
* @author Ariel Flesler=0A=
* @version 1.2.2=0A=
* http://flesler.blogspot.com/2008/02/jqueryserialscroll.html=0A=
*/=0A=
;(function(a){var b=3Da.serialScroll=3Dfunction(c){return =
a(window).serialScroll(c)};b.defaults=3D{duration:1e3,axis:"x",event:"cli=
ck",start:0,step:1,lock:!0,cycle:!0,constant:!0};a.fn.serialScroll=3Dfunc=
tion(c){return this.each(function(){var =
t=3Da.extend({},b.defaults,c),s=3Dt.event,i=3Dt.step,r=3Dt.lazy,e=3Dt.tar=
get?this:document,u=3Da(t.target||this,e),p=3Du[0],m=3Dt.items,h=3Dt.star=
t,g=3Dt.interval,k=3Dt.navigation,l;if(!r){m=3Dd()}if(t.force){f({},h)}a(=
t.prev||[],e).bind(s,-i,q);a(t.next||[],e).bind(s,i,q);if(!p.ssbound){u.b=
ind("prev.serialScroll",-i,q).bind("next.serialScroll",i,q).bind("goto.se=
rialScroll",f)}if(g){u.bind("start.serialScroll",function(v){if(!g){o();g=
=3D!0;n()}}).bind("stop.serialScroll",function(){o();g=3D!1})}u.bind("not=
ify.serialScroll",function(x,w){var =
v=3Dj(w);if(v>-1){h=3Dv}});p.ssbound=3D!0;if(t.jump){(r?u:d()).bind(s,fun=
ction(v){f(v,j(v.target))})}if(k){k=3Da(k,e).bind(s,function(v){v.data=3D=
Math.round(d().length/k.length)*k.index(this);f(v,this)})}function =
q(v){v.data+=3Dh;f(v,this)}function =
f(B,z){if(!isNaN(z)){B.data=3Dz;z=3Dp}var =
C=3DB.data,v,D=3DB.type,A=3Dt.exclude?d().slice(0,-t.exclude):d(),y=3DA.l=
ength,w=3DA[C],x=3Dt.duration;if(D){B.preventDefault()}if(g){o();l=3DsetT=
imeout(n,t.interval)}if(!w){v=3DC<0?0:y-1;if(h!=3Dv){C=3Dv}else{if(!t.cyc=
le){return}else{C=3Dy-v-1}}w=3DA[C]}if(!w||t.lock&&u.is(":animated")||D&&=
t.onBefore&&t.onBefore(B,w,u,d(),C)=3D=3D=3D!1){return}if(t.stop){u.queue=
("fx",[]).stop()}if(t.constant){x=3DMath.abs(x/i*(h-C))}u.scrollTo(w,x,t)=
.trigger("notify.serialScroll",[C])}function =
n(){u.trigger("next.serialScroll")}function o(){clearTimeout(l)}function =
d(){return a(m,p)}function j(w){if(!isNaN(w)){return w}var =
x=3Dd(),v;while((v=3Dx.index(w))=3D=3D-1&&w!=3Dp){w=3Dw.parentNode}return=
v}})}})(jQuery);=0A=
=0A=
// rotating tease base=0A=
jQuery(document).ready(function($){$('.cxRotatingTease').each(function(){=
var $panels=3DjQuery('.scrollContainer > div',$(this));var =
$container=3D$('.scrollContainer',$(this));$container.css('width',$panels=
[0].offsetWidth*$panels.length);$('.scroll',$(this)).before('').after('');$(this).is('.auto')?intval=3D1000*parseInt(jQue=
ry(this).attr('speed')):intval=3D0;var =
$prev=3D$('.left',$(this)).css('opacity','0.3'),$next=3D$('.right',$(this=
));$(this).serialScroll({target:'.scroll',items:'.panel',prev:'.left',nex=
t:'.right',cycle:true,force:true,interval:intval,duration:400,onBefore:fu=
nction(e,elem,$pane,$items,pos){$prev.add($next).css('opacity','1');if(po=
s=3D=3D0)=0A=
$prev.css('opacity','0.3');else if(pos=3D=3D$items.length-1)=0A=
$next.css('opacity','0.3');}});});});=0A=
=0A=
function =
popupWin(popUrl,popwinWidth,popwinHeight,status,location,menubar,toolbar,=
resizable,scrollbars) {=0A=
var iMyWidth;=0A=
var iMyHeight;=0A=
if (popwinWidth =3D=3D "") {var popwinWidth =3D 740;};=0A=
if (popwinHeight =3D=3D "") {var popwinHeight =3D 500;};=0A=
if (status =3D=3D "") {var status =3D "1";};=0A=
if (location =3D=3D "") {var location =3D "1";};=0A=
if (menubar =3D=3D "") {var menubar =3D "0";};=0A=
if (toolbar =3D=3D "") {var toolbar =3D "0";};=0A=
if (resizable =3D=3D "") {var resizable =3D "1";};=0A=
if (scrollbars =3D=3D "") {var scrollbars =3D "0";};=0A=
=0A=
if (status =3D=3D "true") {var status =3D "1";}; if (status =3D=3D =
"false") {var status =3D "0";};=0A=
if (location =3D=3D "true") {var location =3D "1";}; if (location =
=3D=3D "false") {var location =3D "0";};=0A=
if (menubar =3D=3D "true") {var menubar =3D "1";}; if (menubar =3D=3D =
"false") {var menubar =3D "0";};=0A=
if (toolbar =3D=3D "true") {var toolbar =3D "1";}; if (toolbar =3D=3D =
"false") {var toolbar =3D "0";};=0A=
if (resizable =3D=3D "true") {var resizable =3D "1";}; if (resizable =
=3D=3D "false") {var resizable =3D "0";};=0A=
if (scrollbars =3D=3D "true") {var scrollbars =3D "1";}; if (scrollbars =
=3D=3D "false") {var scrollbars =3D "0";};=0A=
=0A=
var randomnumber=3DMath.floor(Math.random()*11);=0A=
=0A=
//half the screen width minus half the new window width (plus 5 pixel =
borders).=0A=
iMyWidth =3D (window.screen.width/2) - (popwinWidth/2 + 10);=0A=
//half the screen height minus half the new window height (plus title =
and status bars).=0A=
iMyHeight =3D (window.screen.height/2) - (popwinHeight/2 + 50);=0A=
//Open the window.=0A=
var win2 =3D =
window.open(popUrl,"Window"+randomnumber,"status=3D"+status+",width=3D" =
+ popwinWidth + ",height=3D" + popwinHeight + =0A=
",resizable=3D"+resizable+",left=3D" + iMyWidth + ",top=3D" + =
iMyHeight + ",screenX=3D" + iMyWidth + ",screenY=3D" =0A=
+ iMyHeight + =
",toolbar=3D"+toolbar+",menubar=3D"+menubar+",scrollbars=3D"+scrollbars+"=
,location=3D"+location+",directories=3Dno");=0A=
win2.focus();=0A=
}=0A=
=0A=
=0A=
------=_NextPart_000_0000_01CBF902.71ED50A0
Content-Type: application/octet-stream
Content-Transfer-Encoding: quoted-printable
Content-Location: http://www.statesman.com/js/article/highslide.js
/************************************************************************=
******
Name: Highslide JS
Version: 3.3.6 (January 6 2008)
Config: default +positioning +events +unobtrusive +transitions +inline =
+ajax +iframe +flash +packed
Author: Torstein H=C3=B8nsi
Support: http://vikjavev.no/highslide/forum
Licence:
Highslide JS is licensed under a Creative Commons =
Attribution-NonCommercial 2.5
License (http://creativecommons.org/licenses/by-nc/2.5/).
You are free:
* to copy, distribute, display, and perform the work
* to make derivative works
Under the following conditions:
* Attribution. You must attribute the work in the manner specified by =
the
author or licensor.
* Noncommercial. You may not use this work for commercial purposes.
* For any reuse or distribution, you must make clear to others the =
license
terms of this work.
* Any of these conditions can be waived if you get permission =
from the=20
copyright holder.
Your fair use and other rights are in no way affected by the above.
*************************************************************************=
*****/
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